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Category Archives: Technology and Innovation
Why Enterprise CIOs need to justify running their own data centres
If your CIO comes to you on Monday and says you need to replace your old data centre, you should tell him or her that the primary strategy should be to outsource as much of the data centre environment as … Continue reading
Posted in Data Centre Insights, Technology and Innovation
Tagged cio, Cloud, datacentre, outsourcing
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Mainstream customers have a chasm to cross too!
Geoffrey Moore’s Crossing the Chasm has been my indispensable marketing guide throughout my vendor side marketing career. But in recent years as I have worked in buy-side organisations and as an analyst it has become painfully apparent that we need … Continue reading